Written By: Resham Daswani

Indian eyewear has come a long way from its practical beginnings. Both consumers and entrepreneurs in India have an abundance of options when it comes to eyewear, from traditional prescription lenses to trendy frames and innovative contact lenses. Looking into lens and eyewear franchise in Delhi NCR has never been more exciting.

The eyewear market is booming thanks to rising fashion consciousness, widespread use of digital devices, and education about the importance of good eye health. Franchise opportunities abound in the Delhi NCR region, which encompasses the Indian cities of Delhi, Gurgaon, Noida, Faridabad, and Ghaziabad, and is home to some of the country's most popular retail destinations.

Top Six Best Eyewear Franchises To Consider in Delhi NCR - Lenskart, Titan Eye Plus, Specsmakers Lenstrack GKB Or Himalaya

Eyewear is more than just a need in today's trend-driven, technologically advanced, and health-conscious society; it's an expression of one's personal style. 

Therefore, Investing in and running an eyewear franchise can be the perfect opportunity for any ambitious entrepreneur or investor. This article explores the expanding lens retail market and goes deep into the top six eyewear franchise brands in Delhi NCR

The Lenskart Franchise - First of Its Kind in Tech-Driven Eyewear Sales

With its innovative omnichannel retail approach, Lenskart has completely transformed the optical sector in India. Lenskart has a huge following in urban areas due to its wide selection of fashionable prescription lenses, reasonably priced frames, and cutting-edge technology such as virtual try-ons and AI-driven face mapping.

The Benefits of Investing:

• Acknowledgement and confidence in the brand among urban Indians
• AI-driven technology and enhancements to the client engagement
• Help with finalising the site, recruiting, and advertising
• Decreases financial risk associated with inventory on consignment

Titan Eye+ Franchise - The fashion of youth, as well as the belief of Tata

Titan Eye Plus, which is supported by the Tata Group, is a product that successfully combines innovation and heritage. In addition to its fashionable eyewear assortment and licensed optometrists that work in-store, the business is well-known for the high-quality prescription lenses it offers. It is a client favourite due to the fact that it takes an ethical approach and uses precise eye-testing processes.

Why You Should Invest:

• Brand credibility and robust corporate support
• In-house product selection and the effectiveness of the supply chain
• With a particular emphasis on quality testing and clinical eye care
• Strong programs for the training of staff

The Specmakers Franchise - Smart retailing combined with reasonably priced eyewear

Specsmakers is an optical retail company that, with its headquarters in Chennai, is quickly expanding throughout the northern region of India. It appeals to a demographic that is price-conscious without sacrificing quality by putting an emphasis on accessibility and affordability.

The Reasons to Invest:

• Customers who are value-driven are targeting
• There are other popular combo deals, such as "Buy One Get One" and rapid delivery.
• Initial CAPEX is reduced by a straightforward store structure.
• Eye examination and inventory management are both supported by technology.

Lenstrack Franchise - A Homegrown Visionary Brand from Delhi

Overview: Lenstrack is quickly becoming a leading eyewear brand in the Delhi NCR area, thanks to its specialised products and exceptional customer service. It is rapidly becoming popular among budget-conscious yet fashion-forward shoppers thanks to its dedicated fan base and affordable prices.

The Advantages of Investing:

• This opportunity is well-suited for individuals entering the franchise market for the first time, primarily due to its minimal entry requirements.
• Brand assistance with inventory management and practical training
• Its neighbourhood appeal is due to its personalised customer care.

A Premium Experience with a Legacy Brand: GKB Opticals Franchise

For more than 60 years, GKB Opticals has stood as a reliable brand in India. It is well-suited to affluent markets due to its reputation for stocking luxury international goods and providing excellent customer service. Elite clients seeking quality are drawn to their full optical services.

Benefits of Investing:

• Reputational brand with power of memory
• Discerns high-end designer labels such as Gucci, Prada, and Oakley
• Brand branding is elevated by thoughtfully planned shop formats
• Help with human resources and local marketing

Himalaya Opticals Franchise - Accuracy and Retail with a Focus on Patients

Hisar, Himalaya Optical has been around since 1935, and in that time it has combined clinical knowledge with cutting-edge eyewear retailing. Appealing to both seasoned workers and retirees, it prioritises accurate eye exams and tailor-made vision correction.

Investment Reasons:

• Advanced education in optometry and meeting all service requirements
• Putting a premium on moral business methods
• Help with inventory and advertising
• Low risk, high return investment opportunity

Therefore, Integrate your franchise investment with spot, spending plan, and market strategy with this more comprehensive view into each brand's products, investment range, and consumer emphasis.

Developments in India's Eyewear Market

In 2022, the Indian eyewear market was USD 5.7 billion; by 2028, it would reach USD 9.1 billion with a CAGR of about 8.2%.  Factors that contribute significantly to growth might be:

• The need for glasses that block blue light and glare is on the rise due to the growing number of hours spent staring at screens.
• Consumers are taking an active role in their own eye health by actively seeking out yearly exams and speciality lenses.
• Go from mom-and-pop optical shops to branded, tech-enabled megastores—the shift is towards organised retail.
• People now acquire multiple pairs of eyeglasses because they consider them a fashion accessory, thanks to rising disposable money and lifestyle choices.

Therefore, the future looks bright for investors in optical store franchises in India because of this.

Reasons to Franchise A Lens Eyewear in Delhi NCR

• Ranked among the top three retail ecosystems in India is the Delhi NCR. Reasons why it's appealing to investors and franchisors are as follows:
• Quite well-off clientele with substantial disposable income.
• Millennials and Gen Zers who are tech conscious and brand loyal.
• Connaught Place, Cyber Hub, South Extension, and Noida Sector 18 are examples of densely inhabited catchments.
• Pedestrian zones and shopping centres attract customers who want to shop by foot.

Given these characteristics, an eyewear franchise in the Delhi NCR area provides both short-term profitability and long-term financial rewards.

What To Expect As An Investor in this segment?

1. Demand That Has Withstood the Recession: Work, school, or age-related vision problems are reasons why people require eye care regardless of the economy.
2. Repeat business: A steady stream of income comes from the sale of corrective lenses, eyeglass frames, and repairs.
3. Loyalty Driven by Franchise Brands: Customer stickiness is a result of the convenience and quality assurance offered by franchise brands.
4. Assistance with Franchising: A lot of brands provide services including helping with store setup, helping with inventory, training employees, and marketing.
5. The Potential for Multiple Units: Within three years, many franchisees in the Delhi NCR area expand from one location to two or even five.

In conclusion,

Choosing the Perfect Perspective for Your Future!

With technology, style, and wellness merging, investing in a lens eyewear business in Delhi NCR can be profitable and meaningful. You can find a model and brand that aligns with your vision, both in terms of your financial goals and your level of experience as an entrepreneur.

The prospects are really obvious, whether you're looking at elite players like Lenskart and Titan Eye Plus or more affordable formats like Lenstrack and Specsmakers.

So, choose your frame if you're prepared to wager on a sector with high demand, loyalty, and margin.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.