Havells Plans to Expand its Franchise Options in Urban India

By FranchiseBazar on Sep 21, 2017 | 444 views | 1 like | 1 comment

Havells India Ltd, India largest electrical appliance maker, is turning a new frond in its growth strategy. Prior, it had tried to make inroads in rural areas of the country with low-end switches under Reo. The billion-dollar-plus company is now trying to escalate its Havells franchise in its main market, urban India with the assistance of its other brand namely standard Initially, a switch-gear brand sold in the contractor marketplace, Standard is now being shoved in the retail sector.....

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