Written By: Shruti Agrawal

Step into the creamy, dreamy world of the Keventer Franchise —which presents a swirl of flavour, a splash of innovation, and a scoop of opportunity! In 2024, amidst the bustling streets of India, a milkshake franchise revolution is underway, and the stage is set for the ultimate sip-sational journey. Welcome to the world of Keventers, the best milkshake franchise opportunity that's shaking things up!

Before Delving Deep Into The Keventer Franchise Opportunity, Firstly we should understand why it is Good to have a Milkshake Franchise

1. Demand: Milkshakes are perennial favourites. They cover a vast demography, from kids to adults.
2. Creativity: The beauty of a milkshake business lies in its potential for creativity. From classic flavours to wild combinations, there's room for innovation. You can experiment with ingredients, toppings, and presentation, keeping things exciting for customers.
3. Adaptability: Milkshakes can adapt to dietary preferences and trends. Whether it's vegan options, healthier alternatives, or indulgent speciality shakes, there's flexibility to cater to changing consumer demands.
4. Profitability: When managed effectively, a milkshake business can be profitable. The relatively low overhead costs compared to many other food businesses, combined with high profit margins, can make it financially viable.

Keventer (Milkshake) Franchise Overview

Keventer is an Indian milkshake brand and chain of restaurants and kiosks that began operating in 1925. The company is owned by New Delhi-based Super Milk Products Private Limited, which also produces other dairy products.

This heritage brand was revived in 2015 by Agastya Dalmia, Aman Arora, and Sitaram. Keventers specializes in classic and custom-style milkshakes and is known for its unique foil-topped, vintage-style glass milkshake bottles with separate iconography as per city.

Franchise Details For Keventers Franchise

• Brand Reach: Keventer has an extensive presence i.e. more than 300 outlets in more than 40 cities across India, with a growing number of outlets. The brand has its reach in the international market as well. Its first international outlet came in 2017 in Dubai.

• Store Formats: Keventer offers various store formats, including kiosks, standalone outlets, and express formats, catering to different locations and investment capacities.

• Investment Range: It could range from approximately INR 20 lakhs to INR 50 lakhs or more, depending on the size, location, and other factors. This includes the franchise fee, signage and collateral, security deposit, and equipment required to make milkshakes.

Prerequisites To Start A Keventer Franchise

1. Space Requirement: Keventer requires a space of at least 100 to 150 square feet for the franchise. However, larger spaces can be used for seating customers.
2. Franchisee Qualification: Keventer does not specify an age limit or academic qualification requirement for franchisees
3. Skills and Experience: Potential franchisees should know the local market, and have a basic business understanding, and experience in the food industry. Prior experience in running a business is not necessary but is preferred. The franchisee is also expected to have good communication skills and knowledge about the brand.
4. Staff Requirements: The minimum staff requirement within the store is at least two to three employees for smooth functioning, handling finance, customer orders, and serving milkshakes.

Investment Required To Invest In Keventer Franchise

• The total investment needed for setting up and running the franchise is around INR 20 lakhs- INR 50 lakhs.
• The franchise fee is around INR 9 lakhs, which can be paid over 3 years in installments.
• The collateral charges are around INR 1 lakh.
• The contractor charges will cost around INR 7-8 lakhs.
• The cost of equipment which will be assembled to prepare the yummiest milkshakes will be around INR 7-8 lakhs.
• The setting up of the franchise before the operations started including marketing and promotion will cost around INR 3 lakhs

Keventer Franchise Agreement

The brand agreement is valid for 5 years and it's renewable for whatever period one desires.

Profit Margin of Keventer Franchise

Keventer manages sales of INR 3 laks to INR 5 lakhs and generates a profit of around 20% and above. The franchise has the potential to return within the timeframe of 1 year.

The profit will increase by a good margin if the brand is good with local marketing and along with that the better the outlet's location the better will be the sales.

Steps To Set Up The Keventer Franchise

Keventer offers a fast-paced service, with every shake being dispensed within a minute. There are certain steps one has to follow to start a Keventer milkshake Franchise:

1. Research and Contact: Start researching the brand and what all its franchise requirements are. Reach out to Keventer to express your interest in starting a franchise. You can contact them through their official website or by reaching out to their franchise contact number.
2. Initial Screening: Keventer will conduct an initial screening of your application, assessing your suitability as a franchisee.
3. Investment: The franchise fee for Keventers is INR 9 Lakhs, which can be paid over 3 years in installments. The license for the franchise is valid for 5 years.
4. Space Requirement: Keventer requires a space of 100 to 150 sq ft for their franchise outlet.
5. Training and Setup: being a Keventer franchise, one needs to undergo a detailed training which covers different aspects of running the business, which includes operations of organisation, customer service, and quality control. The Keventor franchise also assists you in setting up the infrastructure including guidance on interior design, equipment procurement, and marketing.
6. Marketing Expenses: Franchisees are required to pay ongoing marketing fees, which may affect profitability.
7. Grand Opening: After the training and setup phase, your Keventers outlet will be ready for its grand opening.

Market Trend of Milkshake Franchise Industry In India

The milkshake franchise industry has been experiencing significant growth and market trends in recent years.

• The growth is attributed to significant growth in the food and beverage industry, increasing private label offerings along with the rising demand for packaged milkshakes whose market is expected to increase at a CAGR of 12.9% during the projected period
• The Indian milkshake market size reached INR 5.3 Billion in 2022 and is expected to reach INR 16.6 Billion by 2028, exhibiting a growth rate (CAGR) of 20.1% during 2023-2028 and it will reach INR 29.9 Billion by 2032.
• The milkshake franchise market in India has been growing rapidly, with a compound annual growth rate of 25.3% expected between 2021 and 2026. This growth is attributed to a large young population, changing lifestyles, and convenience.

Benefits Of Investing In Keventer (milkshake) Franchise

•  In pint-sized spaces, emphasize personalized experiences. Offer interactive touch screens or kiosks for customers to create their own unique milkshake blends, tapping into their creativity.
• Keventers continually introduces new flavours and limited-time offerings, allowing franchisees to capitalize on a diverse menu that caters to evolving consumer tastes.
• Keventers holds a historic legacy dating back to the 1920s, offering franchisees the advantage of associating with a well-known and respected brand in the milkshake and beverage sector.
•  Flexibility in design and operation allows for quicker adaptations to evolving consumer preferences and market trends, ensuring a nimble approach to changing demands.
•  Keventers provides a fast-paced service with every milkshake dispensed in less than a minute to ensure minimal turnaround time which maintains brand presence.

Other Franchises Which You Can Consider

Frozen Bottle Franchise

A popular Western dessert brand based in India, founded by Pranshul Yadav and Arun Suvarna in 2017.

The brand offers a variety of ice cream and milkshake brands in India that offer a wide range of gourmet sundaes, iconic gudbud jars, cold coffee, frappes, and ice creams.

Some key aspects of Frozen Bottle include:

• 100% Vegetarian: All of Frozen Bottle's products are 100% vegetarian, catering to a wide range of consumers.
• Chilled Milkshakes: The brand is known for serving chilled milkshakes, a concept that was new to the Indian market.
• Eat/Drink on the Go: Frozen Bottle offers products that can be easily consumed on the go, providing convenience to customers.
• Handcrafted Products: The brand ensures that its products are handcrafted to perfection by its staff and delivered with love.
• Franchise Model: The brand already has more than 200 outlets in the country. The company's franchise model has helped it expand its network rapidly. The total investment required for a Frozen Bottle Milkshake franchise is above INR 10 lakhs.

Thickshake Factory Franchise

Established in 2013, it is a pioneering brand in the speciality retailing of shakes and has been recognized as one of the most awarded and fastest-growing quick-service restaurant (QSR) chains in India.

The ThickShake Factory franchise model offers a unique opportunity for entrepreneurs to join a leading juice and smoothies franchise.

Some key aspects of The ThickShake Factory franchise include:

• Space Requirements: At least a 250-1000 sq. ft. space is required for a ThickShake Factory outlet.
• Investment Details: The franchise fee ranges from INR 5 Lakhs to INR 7 Lakhs, with a total capital investment of INR 20 Lakhs to INR 30 Lakhs.
• Brand Fee: The brand fee is Rs. 8 Lakhs.
• Royalty/Commission Fee: 8% of the net sale.
• Regions of Operation: The brand has expanded to over 25 operational outlets, with a strong presence in southern states of India. The brand has plans to open over 500 stores in the next 3 years.

MonQO Franchise

MonQO is a food and beverage brand based in Kochi, India. It offers a wide range of milkshakes, light meals, and continental dishes.

MonQO is a fast-growing brand that provides F&B services and solutions and it has outlets in several cities in India, including Cochin, Trivandrum, Calicut, Hyderabad, Mumbai, and more.

MonQO has a flagship store and nine franchise-owned outlets. The brand is looking for rapid expansion and has a strong focus on providing high-quality food and services, with each dish tested by food specialists and milkshake recipes developed by experts.

The franchise fee for MonQo is reported to be INR 6 lakh. In addition to the franchise fee, there is a royalty or commission of 5%. The total investment range for a MonQo franchise is estimated to be between INR 25Lakh and INR 35Lakh.

To conclude, in this creamy tale of milkshake mania, the Keventer franchisees the best opportunity in India for 2024, is more than just a sip—it's a flavour-packed adventure!

So, grab your straw and dive into a world where every shake tells a story and every franchisee becomes a wizard of whirls and twirls. Here's to a milkshake-filled future where the sweet taste of success awaits those daring enough to blend dreams with creamy concoctions. Cheers to a whirlwind of flavours and endless possibilities!

Start your Keventer milkshake Franchise and if you are interested in any other milkshake franchise, you can talk to the experts of FranchiseBAZAR and start your journey of entrepreneurship.