Written By: Payal Das

If you’re looking to dive into the booming bakery industry in India, launching a Winni Cakes franchise could be your perfect venture in 2025. Winni Cakes, with its unique blend of cakes, chocolates, flowers, and gifts, has become a trusted and popular choice for people celebrating special moments. 

Setting up a franchise under this brand means joining a network with an established reputation, reliable training, and robust support. Here, we'll walk through everything you need to know to get started with a Winni Cakes franchise in India. You will need to know these Important Steps To Start A Franchise Business In India. 

About Winni Cakes Franchise in 2025

Winni Cakes and More franchise in India is a company that sells cakes and other bakery items. It was founded in 2013 and is considered one of the top three online gifting companies in India. It is the seller of Cakes, Cup Cakes, Pastries, Donuts, Dry Cakes, Jar Cakes; along with other foods like Sandwiches, Wraps, Burgers, Pasta, Fries, Nachos, Pizza, Shakes, and Hot Coffee. 

Its 100% eggless guarantee has gained favour among the vegetarians of India. This fast growing franchise has opened 302 of its outlets in 96 cities across 27 states in India. Asia-Pacific, the Middle East, Europe, and North America are among the regions in which Winni Cakes hopes to grow its bakery retail chain network.

Winni Cakes Franchise - Journey To Success

Winni bakery franchise in India started their journey in 2013, dealing with 80-110 orders everyday. In 2014, they expanded to other cities and started getting even more orders. By 2016, the Winni Cakes and More franchise in India had upgraded their menu to over 50,000 products. 

Around 2018, they started to receive 700 orders everyday. Come 2021, they had reached a total of 4 million customers, and opened more than 150 of their stores. 2022 marked a solid point in Winni Cakes’ history when they opened their own Premix & Cookies Manufacturing. Their story shows dedication and constant growth of the enterprise.

Why Choose a Winni Cakes Franchise?

The first question many potential franchisees ask is, "Why choose Winni?", here is the answer:

• Strong Brand Identity: Since its establishment, Winni has successfully created a recognizable brand. 
• Diverse Product Range: Winni offers a wide range of products, including flowers, chocolates, and gift hampers, all of which generate multiple revenue streams for the franchise.
• Support and Training: Winni Cakes provides comprehensive training programs and consistent support.
• Growing Market Demand: With India's celebrations culture and increased spending on events, there is growing demand for cakes and gifts, providing a steady customer base.

Winni Cakes Franchise Opportunity

Winni Cakes franchise cost 2024 depends on its three business models which are as follows: 

1. QSR Model 

• Area Required: 200 sq. ft.
• Investment Needed: Rs. 8 lakhs
• Affordability: Least expensive entry-level model. 
• Style: Counter store that only has takeout counters and no kitchen. 
• Estimated Profits: The profit margins for this model are roughly 40%. 

2. Bakery Model

• Area Required: 450 - 500 sq. ft.
• Investment Needed: Rs. 15.5 lakhs
• Affordability: Medium level of investment.
• Style: Features both a hot and cold kitchen, meaning that all manufacturing is done within the franchise.
• Estimated Profits: This model has the largest profit margins, ranging from 60 to 70%.

3. Cafe Model

• Area Required: 1000 sq. ft.
• Investment Needed: Rs. 22 lakhs
• Affordability: Most expensive model, requires large investment.
• Style: This model can also accommodate the requirements of QSR / Cafe models. 
• Estimated Profits: The profit margins for this model are roughly 60 - 70%.

Advantages - Winni Cakes Franchise

• Prolonged standing experience.
• Reputable brand name.
• Order processing is supported by technology.
• Ongoing education for employees and owners.
• Frequent updates on popular bakery goods.
• Website & Online Order for customers’ assistance.
• Join forces with a major supply network.
• Support for Professional Management and Quality Certification.
• More Returns with Less Investment.
• Offline and Online Marketing Assistance.
• Committed Franchise Support Staff.

Key Steps to Start Your Franchise

Let's dive into the step-by-step process of launching a Winni Cake franchise India in 2025:

Step 1: Research and Preliminary Evaluation

Starting a franchise is a commitment, both in terms of time and finances. Begin by researching Winni Cakes, its products, and the brand's history. Read online reviews, visit existing franchises if possible, and connect with other franchisees to get a sense of their experiences.

Consider:

• Location: Ideal locations include areas with a high footfall, such as malls, busy streets, or residential neighbourhoods.
• Investment Capacity: Assess your budget to ensure it aligns with Winni’s franchise requirements.

Step 2: Financial Requirements and Investment Details

As of recent reports, the investment amount for a Winni Cakes franchise is around ₹8–22 lakh (as of 2024). This investment covers:

• Franchise Fee: This fee is paid upfront to Winni Cakes, which grants you the licence to use its brand.
• Setup Costs: This includes interior designing, kitchen equipment, and furnishing for the store.
• Inventory: Initial stock, including cakes, flowers, and other gifting items.
• Marketing Budget: Marketing materials and the launch of the store often involve initial advertising.

Financing options are available if you don’t have the full investment upfront. Many banks offer business loans for franchises, and sometimes, Winni Cakes can also guide you toward loan options that are suited for franchisees.

Step 3: Meet the Eligibility Criteria

Like many franchise chains, Winni Cakes has eligibility criteria to ensure the franchisee aligns with the company’s vision and goals. Here are some common requirements:

• Business Experience: While prior experience in the food and beverage industry isn’t mandatory, having business acumen is often preferred.
• Location Requirements: Winni Cakes typically asks for a space between 200-400 sq. ft. in a commercial area.
• Commitment to Customer Service: Winni places a high value on excellent customer service, so a franchisee should be customer-oriented.

Step 4: Submit Your Franchise Application

Once you have ensured eligibility, it's time to apply. Winni Cakes has a formal application process for franchisees. Go to their official website, navigate to the franchise section, and fill out an application form. Include personal and financial details along with your interest in the brand. After submitting the form, a representative from Winni will likely reach out to discuss your application and assess if you meet their requirements.

Step 5: Finalise the Franchise Agreement

Finalising the franchise agreement is the next stage if your application is approved. This legally binding document covers the terms and conditions of running a Winni Cakes franchise, including:

• Fees: Details on the initial franchise fee and any recurring royalties.
• Duration: Franchise agreements often last a few years, with renewal options.
• Brand Usage: Guidelines on how you can use the Winni Cakes branding in your marketing efforts.
• Termination Policies: Conditions under which the franchise agreement may be terminated.

It's advisable to review this document with a legal advisor to understand your rights and obligations.

Step 6: Store Setup and Training

Once the paperwork is complete, the next stage is setting up the store. Winni Cakes provides a layout plan and assists in the setup to ensure it matches the brand’s standards. You’ll also undergo a training program covering:

• Product Knowledge: Learning about cakes, gift items, and customer preferences.
• Operations: Training on managing inventory, handling orders, and ensuring timely deliveries.
• Customer Service: As customer satisfaction is central to Winni’s brand, franchisees receive detailed customer service training.

This phase takes around 1-2 months, depending on the progress of store setup and staff training.

Step 7: Grand Opening and Marketing

Once everything is settled, the grand opening begins! Winni Cakes provides guidance on launching, which often includes:

• Pre-Launch Marketing: Creating a buzz around your opening day with ads, social media promotions, and flyers.
• Discounts and Offers: Introducing promotional offers for the first few days to attract customers.
• Ongoing Marketing: Winni offers marketing support throughout your franchise tenure, helping you with brand-specific social media content, seasonal promotions, and localised advertising.

What licence are needed to open a bakery business?

Winni bakery needs five key licences:

• GST Registration
• FSSAI Licence
• Health Trade Licence
• Fire Licence 
• Eating House License from the Police

You cannot open a bakery in India without the first three permits. After operating your bakery, you can apply for an eating house licence from the police and fire licence.

Conclusion

Starting a Winni Cakes franchise in India can be a rewarding endeavour, combining the thrill of business ownershipwith the support of a trusted brand. From festive cakes to beautiful flower arrangements, Winni’s diverse product line caters to a wide range of customers, making it a promising venture. 

By following the steps outlined in this guide and embracing customer service, quality, and innovation, you can establish a thriving Winni Cakes franchise in 2025.

Read More: A Guide To Starting A Franchise Business In India 

FAQs

Q1. Is the Winni Cakes franchise profitable?

Ans: Yes, the Winni Cakes franchise is profitable. They guarantee a 40% profit margin and a chance for you to earn up to Rs. 3 lakhs to Rs. 4 lakhs per month.

Q2. What will the Winni cakes franchise cost 2024?

Ans: The Winni cakes franchise cost 2024 ranges from Rs. 8 lakhs to Rs. 22 lakhs.

Q3. What are the benefits of the Winni bakery franchise in India?

Ans: Winni bakery franchise in India has several benefits like Reputable brand name, More Returns with Less Investment, Offline and Online Marketing Assistance, Order processing is supported by technology, and Ongoing education for employees and owners.

Q4. Is the Winni Cake franchise India cost affordable? 

Ans: Yes, Winni Cake franchise India cost starts from Rs. 8 lakhs to make franchising accessible to all kinds of entrepreneurs.

Q5. How can I open a Winni Cakes and More franchise in India?

Ans: To start a Winni Cakes and More franchise in India, you will need proper certifications and if you are eligible, Winni Cakes will reach out to you.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.