How To Start an Automotive Franchise Business in India?

on Jun 14, 2024 | 2359 views

Written By: Nikita Janiya

The Indian automotive industry has huge potential, expected to reach a market size of $300 billion by 2030. This explosive expansion not only provides great chances for would-be business owners to get their feet wet in the ever-changing realm of automobile rights concerns, but it also gives you a leg up before you even step on the pedal. Understanding is crucial. This comprehensive guide explores everything you need to know about starting an automotive franchise in India. This is from navigating the franchising landscape to choosing the right brands to ensuring smooth operations.

India's automotive franchise rights boom: a gold mine of opportunities

The Indian automotive market is witnessing multi-faceted growth. This is with rising disposable income, increased urbanization, and increasing mobility of individuals This means that the demand for various automotive services goes away high, making the auto rights sector an attractive place for investors.

Here are a few snapshots of automobile franchises in India:

  • Car Dealer Franchises: Partner with leading car manufacturers like Maruti Suzuki, Hyundai, or Mahindra to sell new cars and gain more customers.
  • Used car opportunities: Take advantage of opportunities like Mahindra First Selection or Maruti Suzuki True Price to enjoy growth in the pre-owned car market.
  • Two-wheeler opportunities: Partnering with prestigious brands like Hero MotoCorp, Bajaj Auto, or Honda Motorcycle & also Scooter India to cater to the huge Indian two-wheeler market
  • Auto Service Franchises: Through franchises such as Mahindra FirstChoice Service or Pitstop, you can offer a range of services such as vehicle maintenance, repairs, oil changes, and detailed vehicle information.
  • Tires and Accessories: With franchises such as MRF Tires or CEAT, you can offer a one-stop shop for replacement tires, batteries, and auto parts.
  • Electric Vehicle (EV) Charging Station Franchise: Partner with companies like Tata Power or Fortum Charge and Drive India to meet the growing demand for EV charging infrastructure.

Choosing the Right Automotive Franchise for You: Things to Consider

With so many car rights available, choosing the right one requires careful consideration. Here are some key factors that will guide your decision:

  • Interests and skills: Are you passionate about cars, bikes, or a specific part of a car? Know your area of ​​interest and choose a franchise that suits your skills.
  • Investment Comparison: Franchise costs and initial investments vary widely. Find out the financial requirements of different franchises and make sure they fit within your budget.
  • Brand Reputation: Work with a very reputable brand where customers gain trust and recognition in the market.
  • Benefits: Analyze the franchise’s track record and projected profit potential to understand the franchise’s return on investment (ROI) potential.
  • Franchise Support System: Review the training, marketing support, and ongoing operational support provided by the franchisor.
  • Location and target market: Consider the demographics and traffic you want in your chosen location and choose a franchise that meets the specific needs of your target market.
  • Low Investment Auto Franchises in India: A Start-Up for Aspiring Entrepreneurs
  • Some car rights require a larger investment, while others cater to those with lower incomes.

Best Automotive franchises to buy in India: A data-driven approach

Finding a "good" car opportunity depends on your specific criteria. However, there are some major automotive franchise players in India, known for their brand name, support system, and track record.

  • Maruti Suzuki: Maruti Suzuki, a leading player in the Indian car market, offers dealership franchises for its popular cars.
  • Hyundai Motor India: Another popular automaker Hyundai offers franchise rights for its various models.
  • Mahindra & Mahindra: A diversified automotive group, Mahindra offers concessions in dealerships, used car sales (Mahindra First Choice), and service centers (Mahindra FirstChoice Services).
  • Hero MotoCorp: The World's largest two-wheeler manufacturer Hero MotoCorp offers motorcycle and scooter franchises.
  • Bajaj Auto: Known for its Pulsar and Platina motorcycles, Bajaj Auto offers franchises to two-wheeler dealers.
  • Honda Motorcycle & Scooter India: A major player in the Indian scooter market, offers dealership franchises for its popular models.
  • MRF Tyres: A leading tyre manufacturer, MRF offers opportunities for retailers, offering a wide range of car and bicycle tires
  • CEAT: Another leading tire manufacturer, CEAT offers opportunities for tire retailers, offering a wide range of tires for vehicles
  • Tata Power: Tata Power, a leader in the Indian power sector, is venturing into the EV charging infrastructure space by offering franchise rights to EV charging stations.
  • Fortum Charge and Drive India: A subsidiary of Finnish energy company Fortum, it is offering opportunities to set up EV charging stations in India.

Remember: This list is not exhaustive. Investigate the various franchise options and compare their offers, terms, and support systems before making your decision.

Parts of starting your automotive franchise in India: A path to success

Starting a successful car franchise requires careful planning and execution. The whole procedure is walked through here.:

  • Market Analysis and Business Strategy: Analyze the vehicle franchising market in India. Identify specific market gaps, analyze competitor offerings. Also create a comprehensive business plan that outlines your budget, marketing strategy, and operational strategy.
  • Choosing a franchise: Choose a car franchise that matches your interests, budget, and target market.  Find out the franchise’s name, potential benefits, and support system. Negotiating a franchise agreement is important, so make sure you understand all the terms and conditions.
  • Availability of funds: Franchise businesses often require capital investments. Look for financing options like bank loans, venture capitalists, and private equity. Develop solid financial presentations to secure financing from lenders or investors.
  • Scouting Location: Find a suitable location with good visibility and accessibility. Consider things like traffic, proximity to potential customers, and zoning regulations. Make sure the location has enough space for your dealership, service center, and other franchise operations.
  • Laws and Regulations: Obtain all necessary licenses and permits needed to operate your vehicle franchise. This can include an occupational license, a pollution certificate, and specific licenses depending on the type of privilege.
  • Recruitment and Training: Assemble a competent and passionate team to manage your franchise operations. Moreover, hire qualified technicians, sales personnel, and customer service representatives. Therefore, Utilise franchisee training programmes to provide your crew with skills and expertise..
  • Marketing and Branding: Implement a strong marketing strategy to build brand awareness and attract customers. Use a combination of online and offline marketing strategies including social media marketing, local advertising, and promotions that align with franchisees’ guidelines Use the brand name of the franchise to build your local presence.
  • Grand opening and beyond: Create a grand opening plan that will create buzz and attract potential buyers.  Furthermore, continue to monitor your operations, analyze customer feedback, and adjust your strategies to increase efficiency and profitability.

Profit potential of automobile supply in India: A look at the numbers

The benefits of a vehicle franchise depend on a variety of factors, such as the type of franchise, the location, and how well it is maintained.

But the potential for healthy returns is undeniable. Some highlights are listed below.:

  • Profit margins: Profit margins in the automotive franchising business can range from 10% to 20% depending on the franchise model. For example, a car dealership franchise is likely to have higher fees, while a car dealership franchise may have slightly lower fees but consistent revenue
  • Return on Investment (ROI): The ROI for automotive franchises can be attractive, with some franchises offering a payback period of 3-5 years. However, it is important to do a thorough financial analysis and consider operating costs before investing.
  • Recurring Revenue Opportunities: Similar to automotive business franchises, many automotive franchises generate recurring revenue through repeat customers seeking repairs as well as maintenance. Moreover, this contributes to business stability and profitability for a long time.
  • Brand recognition and trust: Compared to independent businesses, they and their well-established brands use their existing brand names, attracting customers and potentially increasing sales compared to businesses independent of a.
  • These estimates are approximations; returns may vary.. Performing due diligence as well as consulting with an investment adviser is essential to assessing the financial merits of a particular franchise.

Why the future is bright for vehicle licensing in India: A case in point

The future of automobile franchising in India looks bright, driven by several key trends:

  • Increasing Vehicle Ownership: With increasing disposable income, the ownership of cars and two-wheelers is expected to rise sharply in India. This drives the demand for accessories in automotive markets back up and also creates more car rights.
  • Electric Vehicle Revolution: The growing electric vehicle (EV) market brings new franchise opportunities in EV charging infrastructure, EV specialist service centers and battery swap stations
  • Emerging technologies: The combination of technologies such as connected cars, artificial intelligence, and big data will redefine the automotive industry. Franchises that adapt to these developments and also offer technology-enabled services will have a competitive advantage.
  • Increased focus on customer experience: As customer expectations evolve, prioritize relevant, intuitive customer experiences for franchises to attract more customers and build loyalty.


To sum up, the Indian automobile franchise industry offers a promising avenue for entrepreneurs looking for dynamic and lucrative business opportunities. Moreover, By conducting thorough research, choosing the right opportunity, carefully planning your operations, and prioritizing customer satisfaction, you can be on your way to success in this ever-evolving market.

Contact Franchisebazar to start your automotive franchise.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.

No Comments
Please to to post a comment or like the post. However, you can still share this post on social networks.

Recent Blogs

Know More About The Cost For A Domino’s Pizza Franchise In India
on Jul 19, 2024

Written By: Smita B


How to start a Bikanervala Franchise in Gwalior?
on Jul 18, 2024

Written By: Resham Daswani


Top-rated franchise opportunities in India to pursue for 2025
on Jul 17, 2024

Written By: Nikita Janiya


Top Food Franchises for sale under 10 lakhs
on Jul 16, 2024

Written By: Yukta Palekar