Written By: Bandana Gupta

In August 2001, Dheeraj Gupta founded Jumbo King, inspired by the book McDonald’s: Behind the Arches. His goal was to serve hygienic, hot, and crispy vada pav to Mumbai’s commuters, revolutionizing a market dominated by unbranded roadside carts.Despite doubts about his unusual venture, Dheeraj borrowed INR 2 lakhs from his father and opened his first outlet at Malad Railway Station. To keep vada pav warm and fresh, he developed affordable dispensers locally, mirroring global fast-food standards. Recognizing that vada pav was Mumbai’s favourite snack, with 20 lakh units sold daily, Dheeraj focused on attracting even a small percentage of quality-conscious customers, turning JumboKing into a successful franchise, branded fast-food chain.

Key Features of Jumboking Franchise :

Jumbo King has earned its reputation as a leading name in India’s fast-food industry, celebrated for its unique take on burgers and swift, efficient service.

Reputable Brand: JumboKing is a leading player in India's fast-food sector, recognized for its creative burger selections and efficient service.

Focus on Quality: The brand has gained popularity due to its consistent commitment to quality, great taste, and customer satisfaction.

• Franchise Opportunity: Joining Jumbo King as a franchisee allows you to become part of a growing and successful business with a strong brand presence.
• Proven Business Model: The franchise operates on a well-tested business model, reducing risks for investors.
• Comprehensive Support: Franchisees receive end-to-end support, including marketing assistance, operational guidance, and thorough training programs.
• Attractive Investment: The combination of a trusted name and extensive support makes Jumbo King a promising opportunity for aspiring entrepreneurs in the fast food sector.

Franchise business model :

• Business model: Jumbo King operates on a franchise model, allowing individuals to own and manage their outlets under the brand's established name.
• Ownership: As a franchisee, you will have the right to operate a specific outlet while leveraging the brand's reputation and systems.
• Operational Guidelines: Franchisees are required to follow Jumbo King’s standardized operational procedures to ensure uniformity and consistency across all outlets.
• Franchise Contract: This official document outlines the partnership’s terms, specifying the duties, obligations, and mutual expectations of both the franchisee and franchisor.
• Support from Franchisor: The franchisor provides various forms of support, including operational training, marketing strategies, and ongoing guidance to ensure the success of the franchise outlet.

Jumboking franchise Cost and ROI:

• Franchise Fee: Franchisees need to pay a one-time, non-refundable fee of INR 4 lakhs (including GST) and a refundable security deposit of INR 50,000, which is interest-free.
• Brand Usage: The franchise fee covers the right to use the Jumbo King brand. This fee is fixed, and non-negotiable, and no discounts apply.
• Agreement Term: The franchise agreement is valid for 20 years and can be renewed every 5 years with a renewal fee of INR 10,000.
• Setup Costs: Opening a 250 sq. ft. outlet costs about INR 25 lakhs.
• Royalty and Marketing Fees: Franchisees pay 6% + GST on net sales as royalty and 4% + GST for marketing.
• Location Assistance: The JumboKing team will help identify a suitable location within 30-45 days of signing the agreement.
• Support for Challenges: If sales are low or issues arise, support will be provided for store relocation, transfer, or replacement.

How to apply for the JumboKing franchise:

Step-by-Step Guide to Launch Your Jumbo King Franchise.

Research the Brand

Begin by thoroughly researching Jumbo King. Visit their official website and explore franchise-related resources like invesstinbrands.com to understand the brand’s history, business model, investment, requirements, and the support provided and Learn from the success stories of existing franchisees to understand the opportunities available and advantages of joining the Jumbo King network        

Submit the Application

Visit Jumbo King’s website to complete the franchise application. Information about your background, financial standing, and the location of interest for your franchise will need to be provided..Be sure to select a high-foot-traffic area with a demographic the matches Jumbo King’s target audience, such as busy malls, railway stations, or commercial centres.

Initial Screening and Interview

After submitting your application, the Jumbo King team will screen your profile to assess your suitability. An interview invitation will likely be extended to you. interview where they’ll evaluate your business experience, financial stability, and understanding of the fast-food sector. The team will also assess your commitment to following their established processes and operational guidelines.

 Sign the Franchise Agreement

After successfully completing the screening and interview stages, you will proceed to sign the franchise agreement. This legally binding contract outlines key details such as the initial franchise fee, royalty fees, agreement duration (typically 20 years), along with the conditions for renewal.It also covers the responsibilities of both parties, such as marketing contributions and the duties of each party, covering aspects like marketing contributions and operational standards.

Site Selection and Setup

Jumbo King will assist in selecting an ideal location for your  restaurant based on factors like foot traffic and market potential. Once the site is chosen, you’ll begin setting up the outlet. This includes purchasing required equipment, furniture, and décor, as well as designing the store layout in line with Jumbo King’s brand guidelines. The franchisor will guide you through the setup process to ensure consistency with the brand’s established image.

Training Program

Once the store is set up, Jumbo King provides comprehensive training for you and your staff. The training covers every aspect of restaurant management, including food preparation, customer service, inventory control, cash handling, and local marketing strategies. The training ensures that you can operate your franchise effectively while maintaining the brand’s exceptional standards.

Grand Opening and Marketing Support

Once your training is complete, your Jumbo King franchise will kick off with an exciting grand opening event.Promotional content, advertising campaigns, and online marketing strategies will be provided by Jumbo King to help your franchise draw customers right from the start .In  addition to local campaigns, Jumbo King runs national and regional promotions that help drive foot traffic and brand recognition.

Benefits of Investing in a JumboKing Franchise

1. Promising Franchising Opportunity: Franchising in India, particularly in the food and beverage sector, is an attractive option for entrepreneurs looking to start a business with a lower risk factor.
2. Established Brand Presence: Jumbo King offers a well-recognized brand name, making it easier for franchisees to attract customers from day one.
3. Proven Business Model: The franchise operates on a tested business model that has been successful across various locations, reducing the guesswork for new entrepreneurs.
4. Strong Market Recognition: Being part of a popular brand gives franchisees the benefit of brand recognition, which is crucial for standing out in the competitive food industry.
5. Ongoing Support: Franchisees receive continuous support from the franchisor, including marketing, operational guidance, and training, ensuring consistent growth and performance.
6. Quick-Service Restaurant (QSR) Model: Investing in a quick-service restaurant offers an efficient and profitable business model, focusing on fast customer service and high-quality food.

Profit Potential of a JumboKing Franchise :

Prime Location

Choosing a high-traffic location, such as malls, office areas, or Sales and profitability are directly influenced by transportation hubs.

Sales Volume

Higher customer traffic leads to increased revenue, allowing for quicker ROI. Consistent sales are key to stable profits.

  Operational Efficiency

Streamlining operations, controlling costs, and minimizing waste boosts profit margins and ensures long-term success.

Break-Even Timeframe

Franchisees usually achieve break-even within a period of 18 to 24 months, based on factors such as location, competition, and management.

Royalty & Marketing Fees

Ongoing royalty fees (5%) and marketing fees (2-4%) reduce profits but support brand visibility and customer acquisition.

Brand Recognition & Support

Jumbo King’s established brand helps attract customers, while local marketing efforts can further increase sales and retention.

Adaptation to Local Trends

Tailoring the menu to local preferences and food trends can boost sales, keeping the franchise relevant and appealing to customers.

Requirements to Qualify for a JumboKing Franchise:

Franchisees participating with Jumbo King are needed to follow the following Criteria:

1. Prime Location Selection:

The profitability of your Jumbo King franchise significantly depends on its location. Aim for high-visibility, high-footfall areas like shopping malls, major intersections, metro or railway stations, busy food courts, or popular markets. These spots ensure a steady flow of potential customers throughout the day.

2. Recruiting and Training Staff:

Hire team members with a strong focus on customer service and operational efficiency. Ensure your staff undergoes Jumbo King’s structured training program to maintain the brand’s quality standards. Roles like cashiers, food preparers, and shift managers should be clearly defined for seamless daily operations.

3. Targeted Marketing and Promotions:

While Jumbo King provides national and regional marketing support, implementing local strategies is key to capturing your audience. Use tools like flyers, social media ads, and partnerships with nearby businesses or schools. Special offers, combo deals, or event-based discounts can help attract and retain customers in your area.

Conclusion:

The JumboKing franchise with Franchisebazar support offers aspiring entrepreneurs an excellent gateway into India’s thriving fast-food industry. As a well-established and rapidly growing brand, it combines an innovative business modelwith comprehensive support for its franchisees. For those eager to carve a niche in the food sector and capitalize on a blend of traditional flavours and modern convenience, investing in a Jumbo King franchise is a promising opportunity to succeed.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.