India’s Franchise Boom: 3 Brands to Watch in Food, Services, and Entertainment

on Jul 08, 2025 | 5182 views

Written By: Resham Daswani

 

Introduction: An Analysis of the Entrepreneurial Growth and Franchise Boom in India

As one of the world's most populous and rapidly developing economies, India is witnessing a sea change in the way companies are established, expanded, and managed. The franchise boom in India is changing sectors worldwide, driven by factors such as increasing disposable incomes, increased urbanisation, and an entrepreneurial mindset. 

Franchises are becoming increasingly popular in India, particularly among new and established businesses in the food, service, and entertainment industries, after having been mostly used by multinational fast food chains.

Sources predict that the country's franchise industry could reach $150 billion by 2025, providing opportunities for investors and would-be entrepreneurs seeking low-risk, scalable business models.

Top Three Franchise Brands To Keep A Watch - Boosting India’s Franchise Boom in 2025

  1. Trending Food Franchise: Giani's—India's Dessert elites

An Ever-Expanding Legacy:

Giani Gurcharan Singh established Giani's in Delhi in 1956 with a focus on genuine Indian desserts and frozen treats. It has grown into a successful QSR (Quick Service Restaurant) chain with more than 150 locations around the country. 

The Reasons Why Fans Love Giani's Franchise:

  • Ideal for budding businesses, with a low entry barrier requiring an initial investment of ₹15-25 lakhs.
  • Full Service Company Launch: Assistance with opening a store, training employees, developing a marketing strategy, and establishing a supply chain.
  • Consistent foot traffic is a direct result of Giani's powerful brand presence on social media and meal delivery platforms.
  1. Consider Urban Company—Simplifying Home Services

Revitalising India's Informal Sector:

Established in 2014, Urban Company has revolutionised the way residential services are accessible. Professionals in the fields of beauty, air conditioning repair, plumbing, and house cleaning can all find a home on this platform.

It has grown worldwide to include the United Arab Emirates and Australia, and it is now available in more than 100 locations across India.

Urban Company's Position as a Frontrunner in the Service Sector:

  • Hybrid Franchise Model: This model brings together online marketplaces and relationships with local service providers.
  • Reliable Technology: A specialised app allows for easy booking, tracking, and feedback.
  • Training and certification: consistent cleanliness and service.
  • Possible recurring income: monthly and yearly service plans keep customers coming back in large numbers.
  1. An Exciting New Entertainment Franchise: Smaaash - Embracing the Future of Fun!

Opening Up a Whole New Field of Entertainment:

Elite FEC Smaaash mixes creativity, sports, gaming, and gastronomy. It has everything Shripal Morakhia, its co-founder, and Sachin Tendulkar, its backer, want:

  • virtual reality titles
  • Sports and game simulations
  • Bowling centres
  • Pubs and restaurants

Moreover, By opening locations in key cities and penetrating tier-2 towns, Smaaash is capitalising on the increasing demand for immersive venues in India.

What Makes Smaaash the Best Entertainment Series to Watch?

  • Diverse Sources of Income: From Gaming and Food and Beverage to Hosting Events.
  • Different cities can be served by scalable formats, which include compact and flagship versions.
  • Premium experience design and celebrity endorsement boost brand value.
  • Family units, young adults, and businesses in urban areas are the intended recipients.

The Most Important Factors Fuelling the Franchise Boom in India in 2025

  1. Second- and third-tier city growth: Cities such as Indore, Surat, and Lucknow are booming franchise markets because of rising incomes and falling property prices.
  2. Technology-Enabled Processes: Successful expansion requires tech integration, whether it's app-based food delivery or digital booking systems for services.
  3. Brand Preference vs. Regional Choices: Franchises have modern consumers' trust because of their reliability, cleanliness, and service.
  4. Low-Cost Points of Entry: Due to strong local demand and cheap beginning costs, micro-franchising in the health, beauty, and tech service industries is thriving.

How Entrepreneurs Can Select the Appropriate Franchise in the Sectors with the Fastest Growth

Opportunities are popping up in all sorts of sectors because to the 2025 franchise boom in India, but not every business owner should jump at the chance. Your objectives, the state of the local market, and the franchise model must all be carefully considered before making a final decision. In this ever-changing setting, this is how to make the right decision:

Discover Your Interests and Areas of Expertise

Running a franchise requires dedication and reliability, regardless of the industry: food, home services, or entertainment. When faced with obstacles, a business in which you have true interest will serve to motivate you.

Development and Consistency in the Research Industry

Pay attention to promising but steady industries such as:

  • Strong profits and evergreen demand define the food and beverage business.
  • Convenience and online appointments are driving up demand for home services.
  • Two- and three-tier cities are booming in entertainment and leisure.
  • Determine whether the category is here to stay or if it's simply a fad.

Weigh Investment vs. Return on Investment

Define precisely:

  • The initial investment required for setup
  • Regular outlays
  • Point of break-even
  • Timeframe for anticipated return on investment

Develop an Understanding of Your Local Market

Gather fundamental market data:

  • Is the service or product already in demand?
  • Do other franchises already exist?
  • Is the demographic that the company is aiming for represented in your area?

For example, Urban Company does very well in densely populated residential neighbourhoods, but Giani's, a culinary franchise, may do well in more suburban or college-oriented locations.

Validation of Financial and Legal Matters

Before investing, read the FDD (Franchise Disclosure Document) and make sure you:

  • Get to know the income splits and royalty fee.
  • Make sure the territory is exclusive
  • Evaluate the termination and renewal provisions

Thus, Prior to signing, seek the advice of a business or legal professional.

​​Additional Hint: Align Your Franchise with Local Trends

  • How effectively your product or service meets hyperlocal demand will likely determine your franchise's level of success in 2025. Just to illustrate:
  • Urban Company's app-based services could be a hit in a tech-savvy urban neighbourhood.
  • Become the premier entertainment destination in a rapidly developing city that prioritises families with Smaaash.
  • The walk-in potential of Giani's is excellent in regions with a lot of foot traffic.

Conclusion: Franchises Are Here to Stay

The franchise boom in India is making entrepreneurship accessible to more people. Smaaash, Urban Company, and Giani's are part of the next generation of service-based, scalable companies.

Franchising is a tried and true method to grow money and make a difference, whether your goal is to satisfy the hungry mouths of a busy neighbourhood, elevate the quality of local services, or design exciting new forms of entertainment.

Seize the opportunity to ride the crest of the most thrilling business revolution in India right now.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.

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