Written By: Bandana Gupta

Jaipur, celebrated for its royal heritage and traditional markets, is now stepping into an exciting new era of fashion. With a young, fashion-forward population and increasing urbanization, the Pink City is witnessing a sharp rise in demand for trendy, affordable, and quality men’s clothing. As consumer preferences shift toward branded fashion and aspirational styling, the city offers fertile ground for fashion retail investments. Among the most promising opportunities in this space is the men’s fashion clothing franchise segment. Moreover, a market that is not only growing rapidly but also delivering impressive returns. If you're seeking a franchise that blends style, affordability, and profitability in Jaipur, then here is the most promising men's clothing franchise that you can explore

Here’s an in-depth overview of some of the available options for a men's clothing franchise:

Peter England:

Catering to a wide audience, the brand offers a diverse price range from affordable and mid-range to premium. Known for its trendy and occasion-ready designs, Peter England stays in tune with the fashion needs of young men. Therefore, offering professional and casual wear that fits every style. The brand has a strong online presence. Further, selling its products through its in-house platform, Trendin.com, as well as other popular e-commerce websites in India.

• Investment: 25-35 lakh
• Floor area: over 1200 sq. ft.

Louis Philippe:

Inspired by King Louis Philippe of 19th-century France, this well-known brand stands for luxury, style, and good taste. As one of India's leading men's clothing brands, it exudes elegance and status, catering to the refined tastes of urban men from the upper and upper-middle classes. The brand's commitment to premium quality shines through in its exquisite range of formal and semi-formal attire and accessories. Thus, embodying the essence of luxury and refined style.

• Investment: 30-50 lakhs
• Floor area- Around 2500 sq. ft.

Richlook:

Operating as a multibrand company, it offers a wide selection of high-quality apparel and accessories that cater to the modern Indian man. The product range includes formal and casual shirts, jeans, t-shirts, trousers, blazers, jackets, and a variety of accessories—making it a one-stop destination for men’s wardrobe needs.With a focus on contemporary style, comfort, and premium fabrics, Richlook appeals to urban customers who value both fashion and function. The brand has a strong retail presence across India and continues to expand through franchise partnerships.

• Investment: 20-30 lakhs
• Space required: 650 sq. ft.

Allen Solly:

Allen Solly is one of India’s most admired and fashion-forward apparel brands, known for breaking traditional style norms with its vibrant and contemporary collections. Owned by the Aditya Birla Fashion and Retail Limited (ABFRL), the brand is especially popular for introducing the concept of "Friday Dressing" in India—blending formal and casual wear into a bold, stylish office wardrobe.  Its product range includes shirts, t-shirts, trousers, jeans, blazers, dresses, workwear, and accessories—designed to match the tastes of modern, urban consumers who seek both comfort and style.

• Investment: 50-70 lakhs
• Space required: 1000-1500 sq. ft.

Emerging and Fast-Growing Local Men's Clothing Fashion Franchise Brands:

Denzfox:

Denzfox is popular among fashionistas because to its quality, affordability, and innovative designs. The brand has loyal customers because it offers high-quality products at low pricing.

Denzfox provides a diverse range of products designed to suit different fashion tastes, with a strong emphasis on staying updated with the latest trends.Whether it's stylish clothing, accessories, or other fashion essentials, Denzfox's offerings are tailored to meet the evolving tastes and preferences of its customers.

By combining quality, affordability, and fashion-forward thinking, Denzfox has established itself as a reliable and stylish brand in the Indian fashion market, particularly in its hometown of Jaipur.

BananaClub: 

BananaClub is an up-and-coming name in India’s men’s fashion industry, offering a fresh and youthful approach to clothing. Focused on providing trendy, comfortable, and affordable apparel, the brand has carved a niche among modern urban men who value both style and practicality.

BananaClub’s product range typically includes casual shirts, t-shirts, trousers, jeans, jackets, and men’s accessories, all designed with an emphasis on current trends and everyday wearability. The brand targets fashion-conscious men in Tier 1 and Tier 2 cities who are looking for stylish options without premium price tags.

Men's Clothing Franchise Opportunity Highlights:

• Affordable Investment: BananaClub offers a budget-friendly franchise model, making it accessible for first-time entrepreneurs or those looking to expand in the apparel retail sector. 
• Compact Store Size: The brand typically requires modest retail space, which helps reduce setup and operational costs.
• Appealing to Young Consumers: Its designs and branding resonate well with the youth and working professionals, creating a steady demand for new collections.

Affordable and Trendy Men’s Apparel Franchise Opportunities in Jaipur for Aspiring Retailers

Gravity Creation:

Gravity Creation is an emerging brand in the men’s ready-made clothing sector.The brand specializes in stylish and comfortable clothing that appeals to today’s fashion-conscious male consumers. What sets Gravity Creation apart is its franchise-friendly model, offering end-to-end support in terms of store setup, inventory management, and marketing. This makes it an ideal choice for first-time investors or entrepreneurs looking to enter the retail fashion industry with minimal hassle.

Hueman:

Positioned as a premium wardrobe solution brand for men, Hueman has steadily built a reputation for quality and elegance. The brand offers a well-rounded range of formal and casual wear, tailored to meet the style needs of urban professionals.

• Investment Required: ₹5–10 lakh
• Space Requirement: 400–1,000 sq ft Hueman’s compact store model and affordable investment make it a solid choice for those seeking to run a lean, stylish, and profitable fashion franchise.

 OTTO:

OTTO is a well-established brand in the Indian men’s fashion space, known for its contemporary designs, comfort-focused clothing, and consistent quality. The brand offers an extensive selection of menswear, from casual to formal, targeting the modern man who seeks both style and functionality. OTTO continues to grow in popularity for its dependable products and trend-forward collections, making it a strong franchise contender in Tier 1 and Tier 2 markets.

K-lounge:

Kewal Kiran Clothing Limited, a well-known name in the Indian clothing sector, moreover, owns K-Lounge, which is a multi-brand outlet. As a retail destination, K-Lounge offers a curated selection of men's fashion from some of its prominent brands, including

• Killer
• Easies
• Lawman Pg3

By bringing together these brands under one roof, K-Lounge provides customers with a diverse range of stylish as well as high-quality clothing options. The outlet caters to the fashion needs of modern men, offering a variety of products that are both trendy and affordable.

As a multi-brand outlet, K-Lounge's key features include

• A broad collection of men’s clothing and accessories featuring popular as well as trusted brands.
• Premium products designed to suit a variety of styles as well as individual preferences
• Trendy and fashionable designs that keep pace with the latest fashion trends

By offering a unique retail experience, K-Lounge aims to establish itself as a go-to destination for men's fashion in India, thus, providing customers with a one-stop solution for all their fashion needs.

Choosing a Jaipur Men's Wear Franchise: Key Considerations

• Investment Cost: Varies widely. Expect ₹15-40 Lakhs for emerging brands and ₹80 Lakhs to over a crore for premium/international labels. This covers franchise fees, store setup, and inventory.
• Space Requirements: Typically ranges from 500-1000 sq ft for a standard store. Smaller formats are for niche products, while large flagship stores are for premium brands in prime locations.

Brand Reputation & Market Demand:

• Established Brands (e.g., Peter England): Offer instant customer trust but come with higher costs and rigid rules.
• Trendy/Niche Brands: Offer growth potential and flexibility but require more marketing effort.
• Crucially, ensure the brand's style aligns with Jaipur's strong demand for ethnic/wedding wear, formal office attire, and casual youth fashion.

Franchise Support: Don't just accept promises. Verify the practical support offered for:

• Site selection and store setup.
• Staff training and operational software.
• Marketing funds and promotional materials.
• Efficient inventory supply and management.

Local Market Conditions: Consider the preferences and buying habits of men in Jaipur when making your decision. 

• He looks for a blend of traditional, formal, and casual clothing styles.
• He is value-conscious and looks for quality at a good price.
• The city's huge wedding and tourist markets are key opportunities.

Last steps:

• Analyze Competition: Look at other franchises, local boutiques, and online sellers in your target area.
• Review the Agreement: Have a lawyer check the contract, especially the terms for renewal, exit, and territorial exclusivity.

If budget or space is a constraint, Richlook offers an excellent mid-market proposition, combining strong returns with low investment.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.