Royal Oak Franchise 2026: India's Fastest-Growing Furniture Retail

on Dec 20, 2025 | 196 views

Written By: Khushboo Verma

Quality, variety, and brand trust have become non-negotiables for furniture shoppers in India's evolving retail landscape. Royal Oak represents one of India's most compelling furniture franchise opportunities in 2026. As the fastest-growing furniture retail brand in the country, Royal Oak has built a franchise model that balances brand strength with partner profitability. The royal oak furniture franchise offers entrepreneurs a structured path into organized furniture retail, backed by proven systems, quality products, and nationwide market presence.

Understanding the Indian Furniture Market Landscape

The Indian furniture market reached USD 23.8 billion in 2024 and is projected to grow to USD 44.2 billion by 2033, showing a CAGR of 6.40%. Additionally, rising disposable incomes and urbanization drive this expansion. Furthermore, the organized furniture sector is growing at 35% annually, creating substantial opportunities for franchise partners.

Key Market Drivers:

  • Growing middle-class population with higher purchasing power
  • Rapid urbanization leading to increased housing demand
  • Rising preference for branded and premium furniture
  • Expansion of real estate and commercial spaces
  • E-commerce penetration making furniture more accessible

The Royal Oak Story: From Startup to Market Leader

Royal Oak was founded in 2010 by brothers Vijai and Mathan Subramaniam. Since then, the brand has established itself as India's leading furniture retailer. Currently, Royal Oak operates 200+ stores across India and has expanded internationally with 4 stores in the UAE.

Growth Journey:

  • 2010: Started with first store in Bangalore
  • 2018-19: Expanded to Mumbai and Kolkata
  • 2021-23: Achieved 120+ stores and won Best International Furniture Retailer Award
  • 2024-25: Operating 200+ stores and entered UAE market

Consequently, customers get access to international quality at competitive prices.

How Royal Oak Compares with Leading Furniture Brands

The title claims Royal Oak as India's fastest-growing furniture retail, and the numbers support this position. Here's how Royal Oak compares with other major furniture franchise brands in India:

Brand

Stores (Current)

Year Started

Growth Rate

Investment Range

Royal Oak

200+

2010

From 1 to 200+ stores in 14 years

INR 1-2 Crore

Godrej Interio

52 owned + 800 dealers

1923

Established player with steady expansion

INR 40-70 Lakhs

IKEA India

2-3 stores

2018 (India entry)

Limited physical presence

INR 1-3 Crore

Pepperfry

28 cities (studios)

2011

Focus on online + experience studios

INR 15-70 Lakhs

HomeTown

44 stores

2006

Moderate expansion in 28 cities

INR 1-2 Crore

What Makes Royal Oak the Fastest-Growing?

Royal Oak achieved remarkable expansion milestones:

  • 2010: Started with single store in Bangalore
  • 2021-23: Reached 120+ stores, became India's No. 1 furniture brand
  • 2024: Crossed 160 stores with plan to reach 300 by March 2025
  • 2025: Operating 200+ stores and entered UAE with 4 international stores

This represents 14+ stores per month opening rate during peak expansion, significantly faster than competitors. Moreover, Royal Oak expanded from 160 stores to 200+ stores within just 8-10 months, demonstrating aggressive growth momentum.

Key Competitive Advantages:

While Godrej Interio has heritage and recognition, Royal Oak focuses on rapid franchise expansion. IKEA remains limited to company-owned stores with minimal franchise opportunities. Pepperfry emphasizes online sales with smaller experience studios rather than full-format stores. Therefore, Royal Oak's large-format store model combined with franchise-friendly approach drives faster physical expansion.

Additionally, Royal Oak's revenue reached approximately INR 1,000 crore with 10+ million customers served. The brand maintains consistent store opening pace of 4-5 stores monthly, targeting tier 2 and tier 3 cities where competition remains limited.

Investment Breakdown for Royal Oak Furniture Franchise

Starting a royal oak furniture franchise requires careful financial planning. Here are the investment details based on current market data:

Investment Component

Amount (INR)

Total Investment

1 Crore - 2 Crore

Franchise Fee

2 Lakhs - 5 Lakhs

Area Required

5,000+ sq ft

Additionally, franchisees need to budget for:

  • Store setup and interiors
  • Initial inventory
  • Staff recruitment and training
  • Marketing and promotional activities

What Royal Oak Looks for in Franchise Partners

Royal Oak seeks franchise partners who align with their vision and values. Therefore, understanding the requirements is crucial before applying.

Basic Requirements:

  • Minimum 5,000 square feet commercial space
  • Location in high-visibility areas with good footfall
  • Financial capability to invest INR 1-2 crore
  • Entrepreneurial mindset with business acumen
  • Commitment to maintaining brand standards

Ideal Franchise Partner Profile:

  • Successful or aspiring entrepreneur
  • Experience in home decor or furniture business (preferred)
  • Goal-driven and tech-savvy
  • Hardworking with attention to detail
  • Passion for improving and growing the business

Complete Support Framework for Partners

Royal Oak provides comprehensive support to ensure franchise success. Moreover, the brand's 40+ years of combined expertise helps partners navigate challenges effectively.

Training and Development:

  • Initial training programs for staff and management
  • Product knowledge sessions
  • Customer service training
  • Operational guidelines and best practices

Marketing Support:

  • Digital marketing assistance
  • Social media campaigns
  • Local marketing initiatives
  • Brand promotional materials
  • Online sales support through company website

Operational Support:

  • Help in property identification
  • Store design and setup guidance
  • Inventory management systems
  • Supply chain support
  • Technology integration

Expected Returns and Business Viability

The furniture industry offers attractive margins, especially in the organized sector. Furthermore, Royal Oak's established brand reputation helps drive customer traffic.

Market Advantages:

  • Organized furniture sector valued at INR 96 billion
  • Industry growing at 20% year-on-year
  • Organized segment growing at 35% annually
  • Strong demand in both metro and tier 2/3 cities

Royal Oak's franchise model offers substantial growth potential. Similarly, the brand's omnichannel presence (physical stores plus online) maximizes revenue opportunities.

Top Reasons to Partner with Royal Oak in 2026

Beyond the impressive growth numbers, several factors make royal oak furniture franchise an attractive investment opportunity:

  1. Established Brand Recognition: India's No. 1 furniture brand with proven track record
  2. Extensive Product Range: Over 10,000 products across multiple categories
  3. Competitive Pricing: International quality furniture at affordable prices
  4. Growing Network: 200+ stores demonstrating successful expansion model
  5. International Presence: Entry into UAE market shows global ambitions
  6. One-Year Warranty: Manufacturing defect warranty builds customer trust

Additionally, Royal Oak maintains strong relationships with franchise partners. Therefore, success stories from existing franchisees demonstrate the viability of this business model.

Step-by-Step Process to Start Your Franchise

Starting your royal oak furniture franchise journey involves these steps:

  1. Initial Inquiry: Visit Royal Oak's official website and express interest
  2. Application Submission: Fill out franchise application form with relevant details
  3. Discussion and Evaluation: Royal Oak team evaluates your application
  4. Property Identification: Find suitable commercial space meeting requirements
  5. Agreement Signing: Finalize franchise agreement and terms
  6. Store Setup: Begin store construction and interior design
  7. Training: Complete training programs for staff and operations
  8. Grand Opening: Launch your Royal Oak franchise store

Growing Opportunities in the Furniture Sector

The furniture retail landscape in India continues to evolve. Consequently, 2026 presents several growth opportunities:

Demographic Trends:

  • 37.08% urban population in 2025, creating furniture demand
  • Annual population growth of 0.89% leading to more households
  • Rising nuclear families requiring complete home furniture solutions

Consumer Behavior Shifts:

  • Growing preference for branded furniture over unorganized sector
  • Increased focus on quality and durability
  • Demand for space-saving and modular furniture designs
  • Online research followed by in-store purchases

Regional Expansion:

  • Tier 2 and tier 3 cities presenting significant growth opportunities
  • North India showing consistent demand growth
  • Southern markets demonstrating high purchasing power
  • Eastern regions emerging as new growth areas

What Sets Royal Oak Apart from Competition

Royal Oak maintains several competitive advantages in the furniture franchise market:

  • Large Format Stores: Unique shopping experience with extensive product display
  • Country Collections: Exclusive furniture from multiple countries
  • Quality Assurance: Emphasis on craftsmanship and material quality
  • Omnichannel Strategy: Integration of online and offline sales
  • Price Positioning: Premium quality at competitive pricing
  • Brand Trust: Established reputation and customer loyalty

Real Experiences from Existing Franchise Owners

Existing franchise partners share positive experiences with Royal Oak. For instance, franchise owners in Raichur and Kalaburagi highlight the extensive support system. Similarly, partners in Tumkur appreciated the operational expertise provided by the brand.

Franchisees particularly value:

  • Comprehensive training programs
  • Marketing support and brand recognition
  • Quality product range
  • Operational guidance
  • Customer satisfaction levels

Important Considerations Before Starting

While the royal oak furniture franchise offers strong potential, entrepreneurs should consider certain factors:

Market Considerations:

  • High initial investment requirement
  • Competition from established and new furniture brands
  • Need for prime location with adequate space
  • Ongoing working capital requirements
  • Market dynamics varying by region

Operational Aspects:

  • Managing large inventory across categories
  • Training and retaining skilled staff
  • Maintaining service quality standards
  • Adapting to changing consumer preferences
  • Balancing offline and online sales channels

What 2026 Holds for Royal Oak Franchisees

Royal Oak's expansion plans indicate continued growth momentum. Therefore, 2026 appears promising for new franchise partners.

Expected Developments:

  • Further expansion in untapped markets
  • Enhanced omnichannel capabilities
  • Introduction of new product categories
  • Strengthening of supply chain network
  • Investment in technology and customer experience

The brand's goal to emerge as a global leader aligns with India's growing furniture market. Consequently, franchise partners can benefit from this upward trajectory.

Final Thoughts on This Business Opportunity

Royal Oak furniture franchise represents a solid business opportunity in India's fast-growing furniture retail sector. With strong brand recognition, comprehensive support, and proven business model, Royal Oak offers aspiring entrepreneurs a pathway to success.

The combination of favorable market conditions, rising consumer demand, and Royal Oak's established presence creates a compelling investment case for 2026. However, potential franchisees must carefully evaluate their financial capacity, location options, and commitment level before proceeding.

For entrepreneurs passionate about the furniture industry and seeking a reputable brand partner, the royal oak furniture franchise deserves serious consideration. The brand's track record, support system, and growth trajectory position it as one of India's fastest-growing furniture retail opportunities.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.

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