Written By: Bandana Gupta

For those with authentic taste buds who want to invest in a long-established company with a rich history, Karim's restaurant franchise is the best choice. Read on to know more about the Karim's restaurant franchise and its cost in India 2025.

Understanding The Karim's Restaurant Franchise & Cost

Karim's restaurant was started in 1913. It was founded by Haji Karimuddin. Its unique cuisine reminds you of the authentic dishes of 1913. It is located next to Jama Masjid, in the crowded street of old Delhi. It is mostly popular for preparing Mughlai Cuisine, which includes dishes like kababs, mutton korma, and biryani. 

Moreover, it was started with only two items Aloo Gosht ( mutton with potatoes) and Daal dentil curry. Moreover, served with rumali roti over the decades. Slowly it diversified its menu to suit the taste buds of its customers. For example, the addition of Punjabi Butter chicken in the menu. It is now run and looked after by its fourth generation.

Karim’s restaurant is incomparable with vegetarian and non-vegetarian food tailored with a unique blend of traditional spices by professional chefs. Their vibrant menu with authentic dish Nihari and Paaya is the new and rare delicacy of the restaurant. Its Iconic dishes are mutton seekh kabab, mutton Burra, Bodam Pasanda, Green Curry, Chicken Jahangiri, Sheer maul, and Kheer.

Karim owns 20 outlets in Delhi NCR. They are eagerly searching for deliberate partners in major cities like Pune, Mumbai, Kolkata, and Chennai.

Recently it has been located, in Chandigarh, Raipur, Lucknow, Allahabad, and Kanpur and is trying to extend its reach and also the flavor of 100-year-old legacy with the growing customer all over the country. Presently it is located in Ludhiana, Chandigarh, Raipur, Lucknow, Allahabad, and Kanpur and continues to expand its reach, sharing its flavor of age-old legacy with patrons all over the country.

Benefits To Invest in Karim's Restaurant - The Cost To Franchise A Karim's Restaurant in India

When you invest in Karim's restaurant you get connected to an eminent Mughlai restaurant that has the remarkable mark of legacy for over a decade. They welcome potential investors with vibrant investments and fix great returns to launch a successful business. 

The Franchisee fee of the Karim restaurant is 5 lakhs and the investment infrastructure is about 50-90 lakhs. The shop area required is 1200 -2500 square feet. It started franchising in 2018. It has 20-50 outlets expanded all over India. Its timeframe for return on Investment is 2 years.

STEPS TO START KARIM'S RESTAURANT :

Karim's Restaurant has established its own company which is named Karim's Hotel Private Limited. It has designed a planned franchise development framework for its well-organized management and financial success.

Setup: 

The company gives full assistance in selecting and approving a suitable location for the restaurant and assures coordination to work together effectively towards a common objective. Besides the company will provide an exhaustive approach right from setting up the process, guiding the design and layout to the implementation of necessary equipment, confirming that the restaurant is ready for a winning launch. 

Training program: 

Organizing an extensive training program that is fully focussed on guiding the managerial team with essential skills and efficiently monitoring business dealings. Additionally, this program will reach various features of restaurant management which include planning of finance, inventory management, client assistance, and coordination among the employees, with the assurance that the company is ready to take control of the daily risks and run the organization smoothly. 

Supply & Sourcing:

The company oversees and provides active support in supplying raw materials and equipment to meet the restaurant’s needs, fixing a smooth process without any financial complications. This may include acquiring essential items like ovens, coolers, freezers, cooktops, and other essential kitchen equipment. The company assures high-quality products at reasonable prices by employing its most trusted and reputable suppliers.

With this strategy, the company effectively manages costs while ensuring that the equipment and materials meet industry standards for performance, durability, and safety, thereby establishing a foundation for smooth and efficient restaurant operations.

Marketing: 

By utilizing its assets of experience and industrial knowledge it will offer extensive guidance on efficient marketing and communicating the restaurant's unique plan. As a result, the company will cover various obstacles in building a successful brand and attracting a loyal customer base. 

To achieve this, the company will first gain a thorough understanding of the restaurant's core identity and customer preferences, which will provide insights into its competitors. This process involves identifying target audiences, comprehending their preferences, and establishing meaningful connections with them.

Further to reach to target audience, the company will involve various methods of marketing channels and techniques, Including digital marketing such as social media platforms, search engine optimization (SEO), and email marketing campaigns. 

Besides the company may utilize traditional marketing approaches, which include print advertising.local partnerships, and community involvement to expand the restaurant's reach.

Moreover, the company guides the restaurant to maintain harmonious relations with its audience influencing customer feedback and engagement. This meets the tactics to manage online reviews and accomplish customer inquiries thus creating a loyal approach to establish long-term relationships with the customers. 

In sharing its skills, the company sets its goal to foster a strong reputation in the market effectively and convey its importance to the customer which will lead to brand recognition and profitability. 

Operations Manual: 

The restaurant must operate within the legal framework and maintain a high standard of safety and hygiene. For this, the company will have to offer an operational manual design to serve as an essential resource for running the restaurant effectively and efficiently. 

• This manual will include both mandatory specifications and suggested best practices which ensure all operation aspects are aligned with the industry and in its vision. The mandatory specifications designed in the manual will try to reach all the critical requirements that must be abide by rules to maintain adherence to health and safety regulations, quality assurance protocols, and any legal obligations relevant to the food service industry. 
• Additionally, the manual also includes recommended standards that provide extensive support and guidance on various operational areas, such as food preparation, customer service, and inventory management. 
• These recommendations will be based on market knowledge and the company’s own successful operational experiences, helping the restaurant to maximize its performance and strengthen the overall customer experience.
• The Operation Manual provides step-by-step instructions for daily tasks such as order processing, food handling, and cleaning routines. These procedures will help ensure consistency in operations, enabling staff to deliver high-quality service while correcting errors and misunderstandings.
• Finally, the manual will abide by rules and guidelines that show the assumed conduct and responsibilities of all employees. Ultimately there will be a constructive workspace leading to teamwork and co-ordination among the staff members. 

Facilitation: 

A continuous guide through innovation includes innovative menu development and upgrades. Further, they will continuously know about changes in market progress that the company will execute occasionally. 

As a result, these tactics will strengthen the Inclusive dining experience which will lead to the enhancement of new customers and also keep the menu new and alluring. All these will assist in the successful growth of restaurants in the rivalrous market. 

Advertising & Promotions: 

Here the company tries to organize activities on a national level and promote Karim's participation through well-organized events.

Event Organization:

• To host a program and launch the brand, he has to organize a prestigious launch to showcase new products and services and attract media and notable personalities.  
• Participating in various food festival and trade shows to enclose Karim's Items and establish direct contact with important customers and Industry professional.
• Hosting a workshop where you invite customers to experience and taste Karim's authentic products. Here it includes live cooking and sharing of recipes. Besides the opportunity for the patrons to visit and explore the kitchen.
• Creating a special event with a theme like cultural celebrations, holidays, or culinary cuisines that boost Karim's brand and reputation. This will tend to attract vibrant customers and create a festive event.
• To enhance credibility and reach, collaborate with publications which include lifestyle magazines, blogs, and online platforms to showcase Karim's recipes, stories, and products.
• Tie up with food influencers and bloggers to expand and showcase Karim's product. This will require endorsed posts, feedback, or live workshops on cooking that connect with the customers.
• To boost opportunities for sponsorship at the national level organize programs like sports events, festivals, or community gatherings to expand brand recognition and connection
• Use of social media platforms and targeted ads to promote events and encourage content engagement to generate a broader audience.

Conclusion- 

Karim's restaurant is a well-known and established brand carrying its 100-year-old legacy and traditional flavors of veg and non-vegetarian dishes. Furthermore, it is focusing its promotion to the national level and gaining a leading brand in the food industry. Its significance on authenticity and partnering with publications and endorsers indicates unwavering devotion to extending its existence and reach to a wider audience. 

Through its continuous efforts, Karim's restaurant franchise also focuses on reinforcing its brand identity, demanding customer trust, and continuing its legacy among those who are eager to taste their buds to high-quality, authentic cuisine. Thus when franchising with Karim's, it will be a lucrative opportunity for aspiring Investors who are seeking brand recognition, secure investment, alluring profit-margin, and the FranchiseBAZAR's assistance of the franchise.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.