Written By: Resham Daswani

Why Franchises Catering to Women's Clothing Fashion Will Unleash Mumbai's Retail Boom in 2026

Not only does Mumbai serve as the fashion centre of India, it also manages to make a killing off of trends. The city's retail scene revolves around women's apparel, from Colaba Causeway to Phoenix Marketcity. Even more so in 2026, investors are taking a keen interest in this sector.

The prospect for women's clothing franchises in Mumbai has become one of the most attractive categories for serious investors because of increased disposable incomes, increasing social media influence, and a steady trend towards branded garments after the pandemic.

Franchises in the clothing industry, in contrast to those in the fast food or beauty industries, combine aspirational value with strong brand loyalty, which is particularly attractive to female consumers who place a premium on trust, fit, and personal style when making purchases.

Ten of the Best Mumbai-Based Women's Clothing Franchises to Consider in 2026

Listed below are some of the best women's fashion brands now accepting franchise applications in the Indian market. Each one has a tried-and-true business plan, solid reputation, and organised backing from investors.

1. Biba Franchise

• Investment Range: ₹50-80 lakhs Product Category: Ethnic & Fusion Wear
• Proficient Retail Space: 1,000-1,500 sq. ft.

The reasons behind its prominence:

• Famous for its fashionable yet traditional designs, Biba is still one of the most identifiable names in Indian ethnic apparel. Thus, anyone from teenagers to working adults and stay-at-home moms can enjoy it.

Benefit to investors

• Highly dynamic supply network operating throughout India.
• The design is updated on a regular basis to reflect the changing seasons.
• Lots of people visit shopping centres as well as upscale main streets.
• Impressive advertising and also name recognition among city dwellers.

2. W’s Women:

Category: Modern Indian and Indo-Western Clothing Price Range: 40 to 70 lakhs

The ideal square footage for a store is between 800 and 1,200 square feet.

Its distinctiveness:

• W for Women was an early adopter of the fusion wear movement, moreover, which combines modern silhouettes with classic patterns. Urban millennials and working women are the brand's target demographic.

Benefit to investors:

• Solid backend support for an established franchise business.
• Keep your store looking fresh with rapid inventory turnover.
• Great placement in the mid-premium tier.

3. Aurelia:

• Market: Inexpensive Fusion Size of the investment: 30–50 lakhs rupees
• Optimal Retail Space: 700 to 1,000 sq. ft.

Why think about it?

• Affordable everyday clothes are offered by Aurelia, a brand from the same parent corporation as W. Nonetheless, for ladies in the middle class and higher, the brand has become a staple.

Benefit to investors:

• Products that sell quickly and also at reasonable prices.
• Reduced client churn and high rate of repeat business.
• Easy-to-manage store operations.

4. Global Desi:

• Investment Range: ₹40-60 lakhs
• An ideal store size is from 700 to 1,200 square feet.

The reasons why it's a fan favourite in the series:

• One of the trendiest women's fashion labels that combines Indian patterns with a worldwide look is worldwide Desi, which was created by the House of Anita Dongre.

Benefit to investors:

• Recall is high among metropolitan women who are style-conscious.
• Powerful advertising and the link between famous people.
• Maintaining profit margins on carefully selected collections.

5. FabIndia Franchise:

• Investment Range: ₹60-90 lakhs Category: Ethnic Wear that is both handcrafted and sustainable
• We recommend a 1,200 to 2,000 square foot store.

The reason it has become iconic is because FabIndia represents eco-friendly, handcrafted clothing. Its target market consists of well-off individuals who prioritise genuine and environmentally sensitive clothing.

Benefit to investors:

• Secure top-tier positioning.
• Diverse product offering (clothing, lifestyle, and home).
• Committed clientele in urban areas.

6. Madame:

• Category: Quick Fashion and Western Wear
• Range for Investment: 25–45 lakhs
• Optimal Retail Space: 700 to 1,000 sq. ft.

Why it's all the rage: 

• Madame specialises in modern Western wear and targets young adults, such as college students and working professionals. Its main rival is H&M, but it has an edge thanks to its retail concept in India.

Benefit to investors:

• Streamlined fashion with regular collection releases.
• Investment level moderate, turnover rate high.
• Shown success in Tier-1 cities for franchise support.

7. Soch:

• Classification: Ethnic and Festive Garb Price Range: ₹35-55 lakhs
• The ideal square footage for a store is between 800 and 1,200 square feet.

Investors adore it because Soch has cornered the market on reasonably priced party apparel. Its inventory perfectly satisfies the need for both formal and casual ethnic dress.

Benefit to investors:

• Sales are driven all year round by a steady Christmas demand.
• Western clothing has a lower rate of fashion obsolescence.
• Great potential in both major cities and secondary urban areas.

8. AND:

• Market: High-End Western Garment Price Point: ₹45-65 lakhs
• The ideal square footage for a store is between 800 and 1,200 square feet.

Reason to be envious: 

• AND, like other House of Anita Dongre stars, provides minimalist yet elegant Western wear, ideal for influencers and professional women.

Benefit to investors:

• Good average bill value and a large number of returning customers.
• The Global Desi brand is a perfect fit.
• A premium mall presence guarantees a steady stream of customers.

9. Zivame / Clovia Lingerie:

• Market: Intimate and Comfort Wear for Women Price Point: 15–30 lakhs
• Optimal Retail Space: 500-800 sq. ft.

Reasons for the rise include the fact that 

• once online-only lingerie and comfort-wear firms are branching out into brick-and-mortar stores. Franchises and partner models are available throughout India from both Zivame and Clovia.

Benefit to investors:

• Recurring sales are quite high.
• Minimal loss of stock.
• Outstanding internet visibility and robust digital integration.

10. Emerging Format Of Aurelia Luxe:

• Investment Range: ₹40-60 lakhs Product Category: Mid-Premium Indian Wear
• We recommend a store size of 900-1,200 square feet.

Its rising star status:

• As a link between Aurelia and W, this more recent format from the TCNS group aims to attract ladies in search of semi-premium party apparel.

Benefit to investors:

• Opportunity for those who move quickly.
• Operations that are lean and use mid-ticket ASPs.
• Profits improve as a result of novelty of brand.

Why Women's Clothing Is a Retail Franchises Boon: The Market Pulse

1. Growing Interest in Style

The quantity and spending power of India's female consumers are on the rise. Year after year, women's wear firms continue to see development as more and more people, from college students to working professionals, use fashion as a way to express themselves.

2. Growth in Organised Retail Is Impressive

The percentage of the garment retail sector that is organised has surpassed 40% in major cities like Mumbai and is still growing. Shops with reliable sizing charts, customer-friendly return policies, and curated collections of endorsed designs tend to do well with customers.

3. Fashion Spending Is Increasing Due to Social Media.

We are seeing a reduction in the fashion cycle due to platforms like Instagram, Myntra, and reels driven by influencers. Trends come and go quickly, but franchise-backed retailers that regularly refresh their collections can take advantage of customers' impulse buys.

4. Mumbai's Women Shoppers: A Powerful Force

Women continue to spend the majority of their discretionary income on clothing and accessories, accounting for more than 70% of all household purchases. The need is ever-present, regardless of whether one is looking for Western business attire or ethnic festival garb.

5. New Hybrid Retail Strategy Is On The Rise

These days, astute brands use omni-channel strategies, which include both online and brick-and-mortar locations. Because of this, franchisees may reap the benefits of both in-store and online sales without having to keep track of two sets of inventory.

Overview of the Women's Apparel Segment in Mumbai's Market (2026)

• The estimated size of the women's apparel market on a national level is ₹1.2 lakh crore.
• Rate of growth: 12–14% CAGR anticipated till 2030
• Predominant types of clothing include: ethnic dress (sarees, kurtas, fusion wear), casual Western wear, intimate apparel, and formal attire.
• Stores in high-traffic areas should be 500-1,500 square feet in size.
• Brand and format determine the average investment range of 15–75 lakhs.
• Time required to recoup investment: 18–30 months on average

The fashion districts of Bandra, Andheri, Thane, and Navi Mumbai serve a wide range of customers with varying tastes and budgets. This opens up a wide range of opportunities for investors, from high-end boutiques to more budget-friendly ethnic franchises.

Finally: Women's Clothing Franchises- A Franchise Bet for the Future

Brand power, consumer emotion, and predictable revenue make a Mumbai womens clothes franchise ideal for serious investors. Brand loyalty and recurrent purchases distinguish fashion from impulse categories.

Whether you invest in Biba or FabIndia or target the growing Western wear category with Madame or AND, women's fashion in Mumbai is a lifestyle ecosystem.

Investors that match brand, location, and client demographic might develop a high-margin, future-proof retail enterprise in India's fashion capital by 2026.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.