Genesis Colors P Ltd. was established in 2001 with a vision to create a global fashion conglomerate on the lines of international fashion houses. While taking premium Indian fashion labels to the world the company has also pioneered the concept of luxury retail in India. BWITCH is a brand owned and marketed by Indias largest fashion conglomerate Genesis Colors Pvt Ltd. This premium lingerie label was launched in 2008. The essence of the brand lies on an understanding, that lingerie beyond a piece of garment is an extension of a womans persona. Thus BWITCH gives every woman an opportunity to reflect her individual attitude and lifestyle with an extensive range of products. A style for every mood, thought and occasion that not only compliments the outfit but also accentuates her form.
Industry | Segment | Investment | Franchise Fee | Space | Expected No of Hours / month | Expansion Location/s |
---|---|---|---|---|---|---|
Clothing Franchise | Women Wear | Rs. 10Lakhs - 15Lakhs | Rs. No Investment | Less than 250 | Not Revealed | Gurgaon |
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