CakeRMon: Transforming Bakery and Essential Commodities Market
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Introduction: Shift in consumer preferences towards healthier, guilt-free products in the Indian bakery and essential commodities market. Emergence of CakeRMon, a bakery chain with a focus on hygiene, quality, and taste. Offers over 250 varieties of sweets daily, targeting the growing demand for healthier and regional delicacies.
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Company Vision: Aiming to be the premier national chain catering to essential needs. Leveraging 129 years of sweet-making expertise and 35 years of franchise relationship building. Emphasizing the three Is: Ingredients (unparalleled quality), Innovation (constant improvement), Implementation (best industry practices).
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Leadership: Apurv Chaurasia (MBA in Marketing & Finance from IMT Nagpur). Birendra Agarwal (B.Com Hons., LL.B- Business Law) with extensive knowledge in bakery, dairy, and food confectionery business.
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Unique Selling Proposition (USP): Quality maintained since 1892, whether sticking to traditions or innovating. Diverse product range, including ready-to-eat Chapatis and customized birthday cakes. Extensive online and offline presence for maximum accessibility.
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Product Range: Ready to eat Chapatis and customized birthday cakes. Focus on offering a variety that caters to diverse customer needs.
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Market Overview: Indian bakery market valued at nearly USD 7.60 billion in 2020. Expected CAGR of 8.5% between 2021 and 2026, reaching USD 12.39 billion by 2026. Divided into bread, biscuits, cakes, and pastries categories.
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Franchise Business: Franchise owners benefit from complete hand-holding in setting up outlets. Support includes CakeRMon website assistance, e-commerce business support, special offers assistance, digital catalogue of cake designs, branding ideation, manpower training, daily camera supervision, and comprehensive franchise training programs.
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Franchise Requirements: Ideal franchise area: 200 sq.ft. with 10-12 ft frontage. Preferred locations: High footfall areas, street junctions, bus stops/metro, auto stands, and marketplaces. Total franchise investment: INR 10 lakh for a 200 sq.ft. shop, including brand fees, security deposit, interior, equipment, misc., with GST 18% extra on brand fees.
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Prospective Franchisee Benefits: Comprehensive support in various aspects of business operations. Access to a well-established brand with a strong market presence.
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Conclusion: CakeRMon poised to capitalize on the booming Indian bakery market with a strategic approach to quality, innovation, and customer satisfaction.
FranchiseBazar provides top bakery franchise opportunities in India, catering to rising demand for cakes, pastries, and cookies, with top German brands like Dunkin Donut and Mad Over Donut offering franchise costs.
Industry | Segment | Investment | Franchise Fee | Space | Expected No of Hours / month | Expansion Location/s |
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Food Franchise | Bakery Donuts Franchise | Rs. 10Lakhs - 15Lakhs | Rs. 50000 - 1Lakh | Less than 250 | Less than 10hrs | 41 places |
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