Written By: Bandana Gupta

The footwear industry in India is growing steadily due to the rise in customers seeking fashionable yet comfortable and budget-friendly footwear. Customer demand has been increasing in cities and rural areas for different types of footwear, ranging from shoes for schooling, playing sports, casual wear, etc. There are many excellent opportunities available for aspiring entrepreneurs who seek to invest in a renowned footwear brand.

Asian Footwear is one of the leading and highly reputable footwear brands in India because of the high quality and affordability of its products. Due to its increasing customer base, large portfolio of products, and distribution network, there have emerged many good opportunities for setting up a successful Asian Footwear franchise business

This article contains all the relevant information about the Asian Footwear franchise costs, investment, required area, etc. This is all that one should know before starting their own Asian Footwear franchise business in India.

About Asian Footwear

People in India really like Asian Footwear. Asian Footwear makes shoes that look nice and are comfortable on your feet. The Asian Footwear company is located in New Delhi. They have all sorts of shoes like the ones you wear to play sports or to run or to go to school or just to wear at home or when you are out with friends. The price of Asian Footwear shoes is not too high; it is between ₹600 and ₹1,200. So that common people can afford to buy Asian Footwear shoes.

Highlights

*Asian Footwear was established in 1994.

Asian Footwear was started by Rajinder Jindal and Kiran Jindal.

They started Asian Footwear with little.

Asian Footwear got bigger over time.

Rajinder Jindal and Kiran Jindal built Asian Footwear from nothing.

Asian Footwear now has a presence, in places.They used to make a few shoes, but now they make around 10 lakh pairs every month. They have a lot of places where they make shoes, twelve to be exact.

* Partnership with MS Dhoni

Asian Footwear made some shoes with a famous cricketer, MS Dhoni. He is a good cricket player in India. This partnership has really helped Asian Footwear. Now a lot of people know about Asian Footwear, people who like cricket.

* Growing Brand in India

Asian Footwear is doing well. They have made a lot of money than ₹500 crore. They are still getting bigger. You can buy Asian Footwear shoes in a lot of stores thousands of them. They have their stores, and you can also find Asian Footwear shoes in other stores.

* Available Online and Offline

You can buy Asian Footwear shoes from their website. You can also buy them from websites like Amazon and Flipkart. This makes it easy for people to buy Asian Footwear shoes because they can do it from home or, from a store, whichever they like.

To explore more visit- Asian Footwears Official Website,

Asian Footwear Franchise Cost in India

Starting an Asian Footwear franchise costs a lot. To set up a shop, you need to invest somewhere between ₹15 Lakhs and ₹25 Lakhs. The total investment required for Asian Footwear franchise business varies with the location, size, interiors, and products that you wish to sell.

Here are some key details about Asian Footwear franchise:

* Total Investment: ₹15 Lakhs to ₹25 Lakhs for an Asian Footwear franchise

* Space Required: You need 600 to 800 feet for an Asian Footwear store. For a store you will require up to 1,000 square feet.

*When you invest in an Asian Footwear franchise, you can expect to get a return on your investment. An Asian Footwear franchise will give you a Return on Investment of 25 percent to 30 percent.

* The location of your Asian Footwear franchise is very important. You should choose a location for your Asian Footwear franchise that's easy to see and get to for your customers.

Investment Details

Investment usually includes:

•           Retail space décor and brand image

•           Moveable furniture

•           The first batch of goods

•           Billing and Point of Sale Systems

•           Local marketing and promotions

•           Capital to run for some time after opening

The exact investment amount varies according to the city and retail space type.

Requirement for Space

To start an outlet for Asian Footwear you would require:

•           600–800 sq. ft. retail space

•           Good view of the road 

•           High number of customers

•           Accessibility

•           Commercial area like market places and shopping streets

Correct location can help in drawing customers.

Reasons for Selecting an Asian Footwear Franchise

Asian Footwear is one of the major footwear brands in India because of the quality of its product offerings along with affordable price range.

The advantages of the company are as follows:

*Brand Identity

The brand has over 30 years of experience and enjoys tremendous respect from customers in India.

*Range of Products

The franchisee is able to sell all types of footwear suitable for different age groups like sports, school, casual, sandal, and slippers.

*Affordable Price Range

Competitive pricing ranges make sure that the product range is able to reach out to a wide customer base.

*Regular Innovation of Products

The company introduces innovative designs and technology on a regular basis, which ensures that franchisees can market new collections every year.

*Support Provided by the Company Includes the Following:

•           Shop establishment

•           Product training

•           Inventory management

•           Marketing assistance

•           Operational guidance

For more details explore-Asian Footwear Franchise Enquiry Page.

Features That Make Asian Footwear Popular

People really like the shoes that come from Asia because they are comfortable and work well.

The people who make Asian shoes use ideas like:

* A special foam inside the shoe that remembers the shape of your foot

* A kind of material that helps the shoe breathe

* A sole that does not slip

* A special way to make the shoe feel soft

* Shoes that are not too heavy

This makes the people who buy the shoes very happy. They keep coming back to buy more.

Getting Back the Money You Spent

When you open a store that sells shoes you can get back a lot of the money you spent.

This is different depending on where your store's how you run your business.

Most stores that sell shoes make, around twenty five to thirty percent of their money back.

The stores that do the best are the ones that're in busy areas and treat their customers well and tell people about their store.

How to Apply for an Asian Footwear Franchise

Asian Footwear Franchise Application Process

For opening a franchise of Asian Footwear, the minimum amount of money required for investments is ₹9 lakhs, while the requirement for the area of commercial space will be about 500 to 1,000 sq. ft.

*Franchise Requirements

Initial Investment: ₹9 lakhs onwards.

Store Space: 500–1,000 sq. ft.

*Location: A shop in busy commercial area or high street market.

Areas of Expansion: The franchise company wants to expand its presence in Tier 2 & Tier 3 cities, as well as in major retail locations in India.

Franchise Application Process

Step 1: Contact the Franchise Team

Contact the franchise team of the company expressing your intention.

*Phone: +91 8319906001

Email: franchisee@asianfootwears.com

Step 2: Share your details

Tell about your location and investment amount along with your business details.

Step 3: Evaluation and Approval

The company will do evaluation of your location and business proposal. After that, if all the things are found satisfactory by the company, then your application will be approved.

Step 4: Store Setup

Then the company will help you in setting up the store after signing the franchise agreement.

Should You Invest in an Asian Footwear Franchise?

Asian Footwear presents a good opportunity for business people interested in opening a retail store in the footwear industry. It has a unique blend of brand name, cost-effectiveness, and increasing consumer demand.

Pros of an Asian Footwear Franchise

*Increasing Demands for Products from Customers

Asian Footwear is a shoe brand that offers fashionable and comfortable footwear at low prices and hence is popular among different customers.

*Expansion of the Brand

The company has been expanding by opening more exclusive stores in India.

*Good Brand Image

MS Dhoni, the captain of India cricket team, has worked as brand ambassador of this company and hence has made the brand more popular.

Possible Challenges

*More Sales Required

Many products are affordable; hence, the stores need to sell many products for better profitability.

*Fierce Competition

The Asian Footwear market is really tough because Asian Footwear has to deal with a lot of big names, like Bata and Relaxo and Campus. Asian Footwear is always trying to stay of these other brands.

Conclusion: Asian Footwear Franchise: A Smart Business Opportunity

The franchise of Asian Footwear would be ideal for entrepreneurs who desire to venture into the footwear business using an established Indian brand. The company has a tried-and-tested business plan, an increasing clientele base, and offers assistance in setting up stores, training, marketing, and operations.With the expanding influence of Asian Footwear in India, there lies a great business opportunity.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.